Work Ridezilla
Case study Ride-hailing Product design iOS & Android

Your city, one tap away.

Ridezilla is a ride-hailing app with two sides to win, drivers who want to earn and riders who want a car now. We built the whole product, from the brand and a dark taxi-gold UI to the native iOS and Android app.

Ridezilla onboarding screen showing a yellow taxi with the headline Multiplied earnings
Ridezilla · iOS
4.9
Launch app-store rating
2 apps
Rider & driver, one system
<12 hrs
Driver sign-up to validated
9 wks
Brief to App Store
01 / The brief

Recruit, book, rate.

Most ride apps treat the driver as an afterthought, all the polish goes to the rider while sign-up is a grey form. Ridezilla wanted both sides to feel premium: an onboarding that actually sells the earnings, a booking flow that's all map and one button, and a sign-off that makes tipping effortless.

Two audiences, one app that respects both.

The look is confident and after-dark: deep charcoal, a single electric taxi-gold, photoreal cabs and a city skyline. We ran it from naming and brand through to the shipped native build on both platforms.

  • P1Drivers wouldn't sign up. The pitch lived on a website, not in the app, so onboarding had to lead with earnings, bonuses and a fast approval promise.
  • P2Booking had too many steps. Riders wanted a car, not a form, so the map and a single Get A Car action had to carry the flow.
  • P3Two apps, one launch. Rider and driver experiences had to share a system and reach both stores on a tight runway.
Client
RidezillaRide-hailing
Engagement
End-to-endBrand → design → build
Platforms
iOS & AndroidRider & driver apps
Timeline
9 weeksDiscovery to launch
02 / The work

Three moments, one smooth ride.

An onboarding that recruits drivers, a map that books a car in one tap, and a sign-off that makes tipping effortless.

Ridezilla onboarding screen with a yellow taxi and the headline Multiplied earnings
01 · Driver onboarding

Sell the upside first.

The carousel leads with what drivers actually care about: Multiplied earnings, Exceptional bonuses and a Quick start, each on its own photoreal cab against the city skyline. A bold gold headline, one line of plain copy, and a single forward arrow, no wall of terms.

  • Earnings, bonuses and fast approval, one promise per screen
  • Photoreal cabs on a dark skyline with a signature gold sweep
  • A validated registration in under 12 hours
Ridezilla map screen with a plotted route, pickup and drop addresses, a vehicle-type picker and a Get A Car button
02 · The booking flow

A car in one tap.

Riders set a pickup and destination, then the map does the talking, a clear gold route with pickup and drop pins. A tidy card shows both addresses with a Prices peek, a row of vehicle types, Motor Bike, Tuk, Flex and Van, and one confident Get A Car button anchored at the bottom.

  • A dark map with a high-contrast gold route and clear pins
  • Pickup and drop addresses with an at-a-glance price peek
  • Motor Bike, Tuk, Flex and Van, then a single Get A Car action
Ridezilla rating screen with a driver photo, a five-star prompt and Rs 50 to Rs 500 tip chips
03 · Rate & tip

End on a high note.

The trip closes on the driver's photo and name, a warm “Wow! A 5 star! Wanna add tip?” prompt, and a row of one-tap tip chips, Rs 50, Rs 100, Rs 200, Rs 500. One gold Done button finishes it, so rewarding a great driver takes a second, not a decision.

  • Driver photo and name front and centre after the ride
  • Preset tip chips that turn generosity into one tap
  • A single Done button to close the loop cleanly
03 / The flow

Brand, sign in, set off.

Beyond the three headline moments, the same dark taxi-gold system carries the brand splash, a low-friction login and the find-a-ride start.

04 / The system

Dark, electric, repeatable.

Everything ships as named tokens and reusable components, so the Ridezilla team can add a wallet, scheduled rides or the next vehicle type without redrawing a screen.

Color · taxi gold on charcoal
#FFC857
#F2B233
#3A3D45
#1C1E24
#0E0F13
Get A Car Login

One electric gold carries every action and pin, and tints the route and tabs; everything else is charcoal, depth and photography. Buttons, chips and cards share a single generous corner radius.

Type · a serif accent, a workhorse sans
ExceptionalSerif accent
Multiplied earningsDisplay · 24/700
Get a car in one tapHeading · 18/600
Motor Bike · Tuk · Flex · VanMeta · 13/500

A heavy display face carries the loud earnings headlines while a clean sans does the everyday work, so the app feels bold but never noisy.

05 / How we got there

9 weeks, four moves.

Weeks 1–2
01

Discover

Driver and rider interviews, a teardown of ride apps, and the recruit-book-rate journey mapped before any UI.

Weeks 2–4
02

Brand & design

The Ridezilla identity, the dark taxi-gold system, and high-fidelity screens for both the rider and driver flows.

Weeks 4–8
03

Build

Cross-platform native development with live maps, the vehicle picker and the tip flow wired into the design system.

Weeks 8–9
04

Launch

QA, store submission for both platforms, and a handoff the in-house team can run with.

06 / The outcome

What it delivered.

4.9
Launch app-store rating

Across both stores in its first weeks. Riders kept mentioning how fast and effortless booking a car felt.

<12 hrs
Driver onboarding

From sign-up to a validated, road-ready driver, with an onboarding that finally sells the earnings.

2 apps
One shared system

Rider and driver apps shipped together from one documented system the team now extends.

We needed drivers to sign up and riders to book without thinking. Siznex gave us something that looks premium and moves fast, and a system we keep adding to without losing the craft.

RZ
Founder & CEO
Ridezilla
Currently booking · Q3 starts

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